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Análise da Estratégia de Marketing Digital da Nike, Provas de Direito

Neste documento, é apresentada uma análise detalhada da estratégia de marketing digital adotada pela empresa nike. O texto aborda as suas principais iniciativas digitais, como a utilização de redes sociais, marketing de influencers, e-commerce e análise de dados. Além disso, são discutidos os resultados obtidos pelas iniciativas e as implicações para o futuro da estratégia da empresa.

Tipologia: Provas

2022

Compartilhado em 07/11/2022

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R. EMERJ, Rio de Janeiro, v. 16, n. 62, p. 88 - 120, abr. - set. 2013
88
Os Direitos da Personalidade e a
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José Roberto de Castro Neves
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I. OS DIREITOS FUNDAMENTAIS E OS DIREITOS DA PERSONALIDADE
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Baixe Análise da Estratégia de Marketing Digital da Nike e outras Provas em PDF para Direito, somente na Docsity!

Os Direitos da Personalidade e a

Parâmetros para a Ponderação

José Roberto de Castro Neves

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I. OS DIREITOS FUNDAMENTAIS E OS DIREITOS DA PERSONALIDADE

O homem saiu da 2ª Grande Guerra Mundial com uma crise de 0!".B!3!"% V5, 3:".38 3 L,-L3 39W-0+3* -38* :/0.+0:32-".9"* , X,2,- +3189, 3+3//"9,1 1-3 ."+"88>/03 /"R"U5,% ?/3 !0Y+02 +,-:/"".!"/ +,-,

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E,- 3 +/08" :J8d<1"//3 !" 0!".B!3!" !3 +07020I345, ,+0!".932* ;,0 ."- cessária à humanidade uma autoanálise. Dever-se-ia retornar ao humano.

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1 Immanuel KANT, 2#0&3+!4&'%-+'5-+061#+ * K3/9" ]* ?!04i"8 ထင* j08L,3* ဆငငဈ* :% စတ " 8"<10.9"8% ဆ l"/ m"3.." X?nHEX* Le Droit d´être um Homme , Tournai, Unesco, 1968.

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Inicialmente, o respeito aos Direitos da Personalidade era suscitado +,-, 1- !"7"/ !" 3L89".45,% e- !0/"09, 81L"B7, 3L8,219,* ,:,.O7"2 3 1- 81"09, :38807, 1.07"/832% H"<103 , -,!"2, !3 :/,:/0"!3!"% X,"* ".9/"93.- 9,* 3!-09"d8" 1-3 :,891/3 3B73 !,8 B9123/"8 !,8 S0/"09,8 K"/8,.32O880-,8%

ဈ H"/<0, EZlZj]?n] P]jX_* Programa de Responsabilidade Civil , 10ª ed., São Paulo, Atlas, 2012, p. 88.

II. DIREITOS DA PERSONALIDADE EM ESPÉCIE

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atentar aos novos tempos.

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Q,)),!),-</%&!;H!*!R,#!/,!L(6",nsa (Lei nº 5.250, de 9.2.1967) cui- dava do tema:

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O STF entendeu que a referida Lei de Imprensa não foi recepciona- /!6,+!C%-)<.5#89%!S,/,"+!/,!စဓဒဒ!U VMS!စဇငBထ&!;5+$/!,(!ဇင?ဈ?ဆငငဓ&! ",+.%"!#-#)."%! ]",)!^"#_%`?!L))%&!'%-.5/%&!-9%!#(6,/,!45,!%)!;5+$/%- ",)!),!7+1(!/%!'%-',#.%?!\5#.)!7,K,)&!%!/,),;%!/%!+,)*/%!'%-)#).,!6",-

15 Anderson SCHREIBER, Direitos da Personalidade , São Paulo, Atlas, 2011, p. 73.