Quality Management: Principles, Practices, and Case Studies | Summaries Marketing

Quality management

Quality control is very important. Quality control is the process of production, management,

and continuous improvement of a product or service according to certain standards. It aims to

increase customer satisfaction, improve production efficiency and ensure a competitive

advantage for the business.

Quality control includes the following key components:

1. Quality planning: It is the process of determining the quality goals of the enterprise. At this

stage, the quality requirements of the product or service and the expectations of the customer

are taken into account. The quality plan specifies which quality checks are performed at

which steps in the production process and which quality standards are followed.

2. Quality control: In the production process, quality control is a process to ensure that

products or services are produced according to quality standards. Quality control is carried out

using methods such as measurement, testing, inspection and observation. Detecting defective

products and taking corrective actions are the main objectives of quality control.

3. Quality Assurance: Quality assurance is the process of planning, implementing and

supervising a company's quality control process. This process includes the establishment of

management systems, procedures and processes to ensure that quality standards are met. At

the same time, certification and audit of the quality management system are carried out within

the scope of quality assurance.

4. Continuous improvement: 1. One of the most important elements of quality control is

continuous improvement. Companies continuously improve quality performance by analyzing

feedback, identifying errors and taking remedial measures. Continuous improvement follows

the "Plan, execute, check and Take Action" (PDCA) approach, which is part of the quality

control cycle.

Quality control helps companies increase customer satisfaction, reduce errors and increase

productivity. A high quality management system can provide business with competitive

advantage and build customer loyalty.

Şirketlerin kalite yönetimlerini inceleyelim karşılaştıralım;

Sodexo; In order to ensure their quality, the company makes sure that the input which are the

first ingredients used for the cooking purposes are fresh, moreover, they make sure that they

items that they have used will not extend more than two days. Meaning that they make sure

that the items they have bought today would be used in the following two days. Ahmet bey

also told us that they make sure that they do not use leftovers to prepare the another. They

make sure thateach item used for preparing for each meal is fresh and newly being used. This

result in having

a better nutrition in their food and better taste to when serviced to the customer.

Their quality management does not end in the input stage. During the interview Ahmet

bey mentioned that the kitchen they are using is newly clean and has good hygiene, he added

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Quality management Quality control is very important. Quality control is the process of production, management, and continuous improvement of a product or service according to certain standards. It aims to increase customer satisfaction, improve production efficiency and ensure a competitive advantage for the business. Quality control includes the following key components:

Quality planning: It is the process of determining the quality goals of the enterprise. At this stage, the quality requirements of the product or service and the expectations of the customer are taken into account. The quality plan specifies which quality checks are performed at which steps in the production process and which quality standards are followed.
Quality control: In the production process, quality control is a process to ensure that products or services are produced according to quality standards. Quality control is carried out using methods such as measurement, testing, inspection and observation. Detecting defective products and taking corrective actions are the main objectives of quality control.
Quality Assurance: Quality assurance is the process of planning, implementing and supervising a company's quality control process. This process includes the establishment of management systems, procedures and processes to ensure that quality standards are met. At the same time, certification and audit of the quality management system are carried out within the scope of quality assurance.
Continuous improvement: 1. One of the most important elements of quality control is continuous improvement. Companies continuously improve quality performance by analyzing feedback, identifying errors and taking remedial measures. Continuous improvement follows the "Plan, execute, check and Take Action" (PDCA) approach, which is part of the quality control cycle. Quality control helps companies increase customer satisfaction, reduce errors and increase productivity. A high quality management system can provide business with competitive advantage and build customer loyalty. Şirketlerin kalite yönetimlerini inceleyelim karşılaştıralım; Sodexo; In order to ensure their quality, the company makes sure that the input which are the first ingredients used for the cooking purposes are fresh, moreover, they make sure that they items that they have used will not extend more than two days. Meaning that they make sure that the items they have bought today would be used in the following two days. Ahmet bey also told us that they make sure that they do not use leftovers to prepare the another. They make sure thateach item used for preparing for each meal is fresh and newly being used. This result in having a better nutrition in their food and better taste to when serviced to the customer. Their quality management does not end in the input stage. During the interview Ahmet bey mentioned that the kitchen they are using is newly clean and has good hygiene, he added

that as company they are keen about the dresses that chefs used, they must have gloves and long shelves shirt in and something to cover their head in order to reduce the chance any unwanted issue to emerge. Ahmet Zeytinoğlu kindly provide us with the information that after they have done the service they provide the consumer with the they survey to fill out. In this survey the customer is asked to answer about the overall taste of the food and quality and the freshness of the food. Ahmet bey disclosed that. Turkey’s average satisfaction rate in the food industry is fluctuating around 60-65 percentage, however. According to the manager they have 80 percentage. Afterwards the manager also noted that they always try to finds way to enhance their current performance and to find the reasons why there is a 20-percentage gap. And if an issue is detected they will go back to the process phase to resolve the issue. Businesses are responsible for the costs they have to bear in order to produce quality products. They should take into account. Because ensuring the success of the enterprises in the competition, strong in the market Having advantages such as being in a position with the existence of Quality Cost System can be provided. Businesses applying the Quality Cost System to other businesses they will have the opportunity to stay in the market and have a larger market share we can say (Yumuk and Inan, 2005:178). with systematically measured quality costs both the revenue stream is accelerated and customer satisfaction is increased, making it stand out from the competition passable. (Salık, 2014:23) For quality management

Increase quality
Productivity your arts
Costs let it fall
Competition Get the Advantage Sodexo is a very large integrated food company and we can say that they have a good quality management in line with what I mentioned above. I don't think Sodexo has a quality problem to be solved. However, in my interview with

BIZIM;

QUALITY MANAGEMENT SYSTEMS ISO Standards: By the ISO 9001 standard, BIZIM grocery has set a quality policy and goal to understand and meet the customer and has established quality control to determine the work order, keep it under control, and check its validity. Since BIZIM grocery store is a small business, it does not implement all of the ISO 9001 standards, but it does implement many of them. It prioritizes the size of the store. It aims to raise expectations within the framework of customer-oriented, sensitive, and reliable principles. Quality Strategies: Continuous improvement: BIZIM reviewed the grocery processes regularly, determined areas of improvement such as reducing waste, increasing stocking and restocking efficiency, or improving customer service, and established its system accordingly. Six Sigma: BIZIM Grocery uses this strategy to improve the quality of its processes and reduce errors such as mislabeling or overstock. In this way, it increases customer satisfaction and increases business success. 2)COSTS OF QUALITY Prevention costs: BIZIM grocery invests in prevention measures by implementing quality control processes and using quality materials. Thus, it reduces the possibility of defects and quality problems. This ensures that the costs associated with customer returns are greatly reduced. Appraisal costs: BIZIM grocery uses effective quality control processes, reducing the need for comprehensive assessment and auditing. Thus, it reduces evaluation costs. Internal failure costs: BIZIM grocery implements quality control processes and corrects problems as soon as they are detected. In this way, he immediately removes the negativity or looks for ways to deal with it. External failure costs: BIZIM grocery strives to reduce failure costs by implementing effective quality control processes and addressing customer concerns. 3)TOTAL QUALITY MANAGEMENT Six Sigma Defines: BIZIM grocery identifies the quality problem with the customer complaint about the quality of their products. Measures: BIZIM grocery collects data on the process of storing and transporting products to identify areas of variation. Analyzes: BIZIM Grocery analyzes the data to determine the root cause of its problem and what factors are causing the variability in the process. Improves: Based on these analyses, BIZIM grocery applies a new storage system, if necessary, and makes improvements in this process by informing the employees about product transportation. Controls: BIZIM grocery creates some checks on a case-by- case basis to ensure that its problem does not recur. An example of this is the regular monitoring of the process When we examine and compare the quality management systems of companies, the general criterion is paid special attention to ensure customer satisfaction and to ensure safety by improving the quality of the entire process, thereby increasing customer satisfaction, enabling them to do sustainable business and giving them the opportunity to grow and profit from business.

Quality Management: Principles, Practices, and Case Studies, Summaries of Marketing

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BIZIM;