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Marketing of Horticultural Crops, Greenhouse Operations - Horticulture - Lecture Slides

Slides, Botany And Agriculture

Post: January 28th, 2013
Description
These are the lecture slides of Horticulture. Key important points are: Marketing of Horticultural Crops, Greenhouse Operations, Levels of Marketing, Marketing Options, Identifying Advantages, Specific Crop Types, Methods of Packaging, Ornamental Plants, Fruits and Vegetables, Vegetable Quality, Wholesale and Retail Marketing
These are the lecture slides of Horticulture. Key important points are: Marketing of Horticultural Crops, Greenhouse Operations, Levels of Marketing, Marketing Options, Identifying Advantages, Specific Crop Types, Methods of Packaging, Ornamental Plants, Fruits and Vegetables, Vegetable Quality, Wholesale and Retail Marketing
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Marketing of Horticultural Crops Docsity.com Objectives • Describe the differences in the levels of marketing and marketing options available to horticulture producers. Identifying advantages and disadvantages of each for specific crop types. • Address the problem of packaging and shipping fruits, vegetables, and other horticulture products. Docsity.com • Compare three methods of packaging ornamental plants. Describe a specific plan for their market in the community. • Describe problems with warehousing fruits and vegetables. Describe changes that could be made to improve fruit and vegetable quality to the consumer. • Explain the difference between wholesale and retail marketing for a particular product. Docsity.com • Compare and contrast packaging units commonly used in the direct-to-consumer and wholesale markets. • Describe the process used to maintain quality during the marketing process. • Explain the basic and secondary considerations of market analysis an..

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